The United States has been pushing TikTok's Chinese owners to sell the company to the U.S if they want to keep the app working in the country. TikTok has about 100 million U.S users. Walmart and Microsoft have decided to become partners after both being interested in buying TikTok.
Walmart put out a statement saying,
The way TikTok has integrated e-commerce and advertising capabilities in other markets is a clear benefit to creators and users in those markets. We believe a potential relationship with TikTok US in partnership with Microsoft could add this key functionality and provide Walmart with an important way for us to reach and serve omnichannel customers as well as grow our third-party marketplace and advertising businesses. We are confident that a Walmart and Microsoft partnership would meet both the expectations of US TikTok users while satisfying the concerns of US government regulators.
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