Vallejo's own E-40 is expanding his 'Goon With A Spoon' brand by officially adding his own Black owned ice cream! Reportedly, from start to finish the ice cream is 100% black owned business. The launch of his own ice cream has been "4 years in the making" with multiple flavors. Based on his promo photo, some of the listed flavor are Cookie Donut, Bourbon Vanilla, Vanilla Bean, Strawberry, Salted Caramel, and Mint Chocolate Chip.
E-40 said it will be available in select stores in the very near future.