Alicia Keys on Why She’s Performing at NFL Kickoff


Alicia Keys is performing tonight (Thurs Sept 10) at the NFL Kickoff.

She is using the performance to bring attention to a bigger announcement.

In a statement Alicia said, I'm always thinking about how can I use my platform to further racial equity.

The announcement is a $1 billion endowment fund targeting Black businesses and communities.

This fund is one of the answers and our goal is to empower Black America through investing in Black businesses, black investors, institutions, schools and banks in a way to create sustainable solutions.

The NFL is contributing to the fund.

Many people have boycotted the NFL over the years due to Colin Kaepernick and/or the NFL's stance on athletes not standing for the national anthem. Are you watching the NFL or boycotting?

Photo Credit; Getty Images

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